Past, Present and Future


We are a true full service Catskill style fly shop. Our founder, Les Shannon, established Shannon's Fly & Tackle in 1973. Les Shannon's mission as an angler and nationally acclaimed fly tier, was to serve his customers with the best knowledge, flies, tying materials, and products possible. A life long practitioner of catch and release fly fishing, entomology, and conservation, Les Shannon forged an ethic and approach that we faithfully carry into the future of fly fishing. Come on in anytime, the coffee pot is always on...Ask for George, Jim,Gerry, Lenny, or Don!

We’re proud to have produced years of happy customers and look forward to continuing our work for years to come! Our love of fly fishing, conservation and our streams drives who we are and what we do. Every. Single. Day.





For Jim Holland, co-owner of Shannon’s, fishing and fly fishing in particular has been a lifelong pursuit. His friendship with the late Les Shannon led him to both the South Branch and other area rivers and of course, to the pursuit of trout and other species on the fly rod. A full time History Teacher at Villa Walsh Academy, Jim writes a fly fishing column entitled “What’s Hatching” in the quarterly Black River Journal and makes occasional contributions to the New Jersey edition of The Fisherman. Jim recently contributed a chapter on the South Branch in the Top Fifty Trout Streams of the Northeast by Bob Mallard.




A co-owner of the shop, Eric grew up in western New Jersey splitting his time between the South Branch and the Musky. He enjoys catching all kinds of fish from Native Brookies to Shad, Bass, Muskies, Snook and Tarpon on the fly. Eric planned and leads our popular fly tying classes every winter. When he isn't tying, he's out on the water fishing cane. Favorite hatch: Hendrickson!



Head Guide & Shop Sales Associate

Len worked in business development for a large corporation until his retirement in 2007. He spent so much time in the shop that we put him on the payroll! He now claims he has the only job he ever wanted. Likes: Blues music and fly fishing.




Brian Cowden served on Trout Unlimited’s Eastern Conservation staff serving as the Coordinator for the Musconetcong Home Rivers Initiative here in New Jersey, and he has been a lifelong conservationist active in causes related to New Jersey’s outdoor pursuits. Brian now partners at his own stream restoration company after working with Urbani Fisheries for a few years.The Musconetcong Home Rivers Initiative is designed to work closely with landowners and non-profit, local, state and federal agencies to protect and restore the beautiful Musconetcong River and its tributaries in this 158 square mile watershed that drains into the Delaware River. Brian has been an active angler since he was only four years old and a fly angler since the age of seven. He currently serves as Shannon’s head guide when he’s not restoring our trout rivers. Brian recently contributed a chapter on the Musconetcong River in the Top Fifty Trout Streams of the Northeast by Bob Mallard due out in October.



Sales Associate and Guide



Directions: From Routes. 287/ 78: Whitehouse/ Oldwick exit, go north on CR 517 (approx. 6 miles) to intersection of CR 512. Make left at light and follow into Califon, approximately 3 miles. We are at the foot of the hill on the right, across from the post office. For easier parking, look for Main St. on the right as you come down the hill into Califon. When you see Rambo's Country Store, look for a place to park.

From Long Valley: Follow CR 513 south from Long Valley, make left at Exxon onto CR 512. We are just over the bridge on the left across from the post office. From state highway 31 Clinton/Flemington/ Pennsylvania (take Rt. 78 east to Clinton and Rt. 31 North: Turn onto CR 513 North. Follow signs for High Bridge and Califon. Drive through High Bridge past Voorhees State Park for approximately three miles on CR 513 North. Make right on CR 512 across from Exxon, down the hill, over the bridge, we are across from the US Post Office on the left.